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Lighting with Lisa: The Lighting Podcast
Join us at Lighting with Lisa: The Lighting Podcast! This is the original podcast for the lighting industry (formerly known as Light Files) welcoming all lighting nerds working at lighting showrooms, as sales agents, for manufacturers to join the conversation! Independent lighting showroom owner and industry advocate Lisa Bartlett hosts a regular discussion of the latest industry news, information, challenges, and trends, always with an eye to the continued success of lighting showroom and the residential lighting industry as a whole.
Lighting with Lisa: The Lighting Podcast
Discounting: More Harm than Good?
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Lisa Bartlett
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Season 1
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Episode 84
Discounts are seemingly ubiquitous these days, but should they be? There's definitely a place for them with obsolete merchandise, but what about in new-to-market goods? Are we actually doing our businesses and industry more harm than good with perpetual sales? Can we outsell our profit margin losses to remain viable? Let me know what you think on this one!